Q2 2024 Performance of Top Drawing & Coloring iOS Apps in the US

In Q2 of 2024, the Drawing & Coloring category on iOS has seen a diverse range of user engagement across the top applications. The data sourced from Sensor Tower offers insights into how these apps have performed in terms of downloads, revenue, and weekly active users.

My Coloring Book experienced fluctuating downloads throughout the quarter, starting at approximately 1.8K in the first week of April and dipping to around 190 in the first week of June, before slightly rising again to nearly 400 by the end of June. Weekly active users showed a descending trend from around 5.7K to 3.7K.

Color by Number：Coloring Games also had a variable quarter, with download spikes reaching as high as 1.9K in mid-April. Revenue for this app ranged from about $200 to $400 weekly, while active users peaked at 3.7K in mid-April before settling closer to 882 by the quarter's end.

Pixel Art － Color by Number saw its highest downloads at 837 in mid-April, with a steady decline to 258 by late June. Revenue hovered between $35 and $79, with weekly active users starting at 2.2K and maintaining above 2K throughout the quarter.

Happy Color by Numbers Game downloads were consistent, with a slight increase from 337 to 293 from the start to the end of the quarter. Despite low revenue figures, the app's weekly active users showed a modest uptrend, ending the quarter with 2.4K users.

Lastly, Baby coloring book for kids 2+ maintained a steady performance in downloads and weekly active users, with downloads ranging from 152 to 262 and active users hovering around 1.1K to 1.2K.

For more detailed insights and analysis on app performance, Sensor Tower's platform offers comprehensive data and trends in the mobile app landscape.